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Having Fun With TikTok

New podcast: A masterclass on how to be "authentic" and "relatable" on the clock app

Sean Adams

Feb 16, 2023 — 1 min read

TikTok is so important, but what on earth are you meant to be doing on it?

Here at Drowned in Sound we have not had a enough of experts, so we found one who can help us and you get our heads around TikTok. Our guest on the podcast this week is musician and producer (and soon to be stand up comedian) Eleanor Fletcher, who's also a member of festival favourites Crystal Fighters, to find out how she's garnered millions of views and 900k likes on the platform plus found a new audience in just a few months. Give Eleanor’s feed a scroll and follow her here tiktok.com/@eleanorkishere

This is part of a sub-series of podcasts, looking at the foundations of where the music industry is at in 2023. It's sort of a mini masterclass for musicians but the advice applies for anyone who wants to have a better understanding on creating "content" for the platform (or the rest of the internet, tbf).

There's some really simple TikTok tips in this episode about

how to introduce a video (the first few seconds are known as the 'hook' to 'hook people in', rather than the melody of a pop song...)
How to begin to understand yourself, before you express yourself
Eleanor mentions the key things of being "interesting and intriguing"
keep a list of ideas in your notes app, and makes the whole thing feel a lot less daunting

Would love to know what you took away from this episode and anything you feel I missed to cover in future episodes. You can tweet me @seaninsound or maybe make a TikTok about it, if you fancy being a bit meta.

Links to bits mentioned in the show